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MailerLite

MailerLite

Simple yet powerful AI email marketing platform built for creators and small businesses

$10/mo growing business ✓ Strong Consensus Visit Website ↗

Score Breakdown

8.2
8.5
8.7
Automation Power 8.0
7.8 8.0 8.2
Email Deliverability 9.0
8.8 8.9 9.2
Funnel Builder 7.8
7.9 8.1 7.5
Segmentation 8.0
7.9 8.2 8.0
Analytics Insights 7.9
7.8 8.0 8.0
Integration Options 8.0
7.7 7.9 8.3

Judge Opinions

Claude Opus 8.2

"MailerLite delivers the best balance of simplicity and capability in email marketing, with the Growing Business plan starting at just $9/mo and an AI writing assistant that generates subject lines and email copy — making it the strongest entry point for solopreneurs. The free plan was reduced from 1,000 to 500 subscribers, and the AI writing assistant is locked behind the $19/mo Advanced plan, creating a notable feature gap between tiers."

+ Growing Business plan at $9/mo offers exceptional value with unlimited emails and modern templates
+ AI writing assistant generates subject lines, headlines, product descriptions, and full newsletters
+ Beautiful drag-and-drop editor with modern, responsive templates that produce professional results
+ Built-in landing page and website builder extend utility beyond just email marketing
+ Free plan still includes 500 subscribers with 12,000 emails/month for genuine evaluation
- Free plan reduced from 1,000 to 500 subscribers, narrowing the evaluation window for growing lists
- AI writing assistant requires the $19/mo Advanced plan, creating a steep feature gap for budget users
- Automation workflows lack the depth and conditional logic available on more advanced platforms
- Integration library is smaller than enterprise-grade email platforms, limiting complex workflow options
GPT-5.2 8.5

"MailerLite is a straightforward email marketing platform with modern templates, landing pages, and AI-assisted drafting. It’s easy to get productive quickly, but advanced automation and integrations can feel limiting for more complex stacks."

+ Generous free plan for new businesses
+ AI-powered email writing and subject line generation
+ Intuitive interface with virtually no learning curve
+ Landing pages, websites, and forms included in all plans
- Automation capabilities plateau for complex workflows
- Approval process for new accounts can delay getting started
- E-commerce integrations are more limited
Gemini 3 8.7

"MailerLite (2026) upholds its reputation as the cleanest, most accessible email platform for small businesses. While it lacks the raw automation power of ActiveCampaign, its AI writing assistant and 'Smart Sending' features provide incredible value at a fraction of the cost."

+ Interface is arguably the most intuitive in the market
+ Smart Sending uses AI to optimize delivery times per subscriber
+ Generous free plan and affordable tiers for growing lists
+ Built-in e-commerce integration (Stripe/Shopify) is seamless
- Automation workflows are linear and lack complex branching logic
- Reporting is visual but lacks deep granularity for power users
- Strict approval process can be a hurdle for new accounts

/// RECOMMENDED_USE_CASE

"Solopreneurs and small businesses wanting affordable, easy-to-use AI email marketing with a generous free plan"

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